BRANDING QUESTIONNAIREWe'll ask you about your business,your brand, your target market, this project, and finally, about you.Ready? BEGIN QUESTIONNAIRE BRANDING QUESTIONNAIRE First, your business. Which industry does your business belong to? * Tell us about the main turning points in the history of your business. * Who are your main competitors? If they have websites, include their URLs. * And to finish this section, what sets your business apart from the competition? * Let's move on to your brand. What are you branding? * Company Product Service What's your brand name? * And where can we find your website, if you have one? Could you share your brand mission? * If your brand were a person, which of the following word groups would best describe them? * Sincere, Down-to-earth, Honest, Wholesome, Cheerful Exciting, Daring, Spirited, Contemporary, Imaginative Competent, Reliable, Intelligent, Successful Sophisticated, Classy, Glamorous, Charming, Smooth And which of the following designs would best suit your brand? * Techy Illustrative Product Based Flashy Photography Based Minimalistic What colors do you feel best represent your brand? * Last question in this section. If you had to choose one of these font types for your brand, which would you choose? * Classic Serif Rounded Modern Let's talk about your target market. So, how old is your target demographic? * 17 or Younger 18-24 25-34 35-44 45-54 55-64 65-74 75-84 85 or older Don't know or N/A And what's their average household income over 12 months? * Less than $10,000 $10,000-$25,000 $25.000-$35.000 $35.000-$50.000 $50.000-$75.000 $75.000-$100.000 $100,000-$150,000 More than $150,000 Don't know or N/A How do they find and learn about your brand? * Store Website Social Media Ratings & Reviews Advertising Emails Events What type of marketing is most likely to influence a customer’s buying decision? * Product Place Promotion Price To finish this section, is there something else can you tell us about your customers? * What's your budget for this project? * What are your objectives for this project? * And do you have a deadline in mind? * We're almost done. Just some final questions about you. Let's start with your first and last name... * First Name Last Name What's the best email address to reach you? * And finally, could we grab your phone number as well? Please include your area code. * (###) ### #### Thanks! That's all the questions we have for now. We'll review your answers and contact you as soon as possible.
